Similar, template websites are a thing of the past. When you enter yet another unoriginal website and see pictures with smiling people downloaded from the stock, read dull texts with hackneyed phrases and exaggerations, does it provoke trust? Does it look like a serious company?
Calgary web design presents one of the key factors that influence sales and the first impression visitors of your website have. And it is design that determines whether your potential client is going to leave or stay. It does happen quite often that a visitor shuts down the page before he even reads half of it.
Responsive website design for all devices
We develop three versions: for desktops, mobiles, and tablets. This ensures error-free operation on all devices, increases conversion. Plus being mobile-friendly is an integral part of modern SEO.
Aesthetic, custom website
We do not use ready-made templates. Instead we develop websites based on the peculiarities of a business and its audience, in order to boost conversion rates and highlight the strengths of a business.
Marketing copywriting
Before developing a new project, we conduct research, analyze data, and choose the most suitable strategy. We'll develop a compelling unique selling proposition (USP) that highlights the distinct advantages of your offering and demonstrates its value to your target audience.
SEO
Want to rank higher and get traffic? Website design is not just about aesthetics; it also encompasses key aspects of search engine optimization (SEO). This includes: Keyword research and integration. Page structure and hierarchy. Content optimization. Meta tags.
Owing to our 10-year experience we have clear understanding of the reasons why websites have low conversion rate
User-friendly online stores with aesthetic, responsive design and bug-free development. We handle projects of any complexity. Responsive design for all devices. Basic SEO optimization is included.
Landing page with an effective selling structure, catchy headlines, call for action, marketing texts for maximum conversion. And a unique design to add to that.
You get a custom web design, thoroughly tested web development, compelling marketing copy, and SEO. Every element is designed to drive conversions. We optimize every project for all devices.
Backed by thousands of hours in digital solutions, we provide customized solutions to meet the unique needs of your business. We strive to convey key points about attention to detail and nuance, customized solutions.
Research by Adobe has shown that 38% of users abandon interaction with a site due to unattractive content or design. Aesthetics helps increase conversion.
A significant number of sales is determined not only by the quality of a product, but also by the way it is presented. Would you agree that it is more pleasant to buy goods you saw in a bright shop window, rather than the ones on a dark shabby stall. Even if the goods are of the same quality, the person is more eager to spend money in the surrounding specifically created for it. In other words, the person will be more inclined to shop on websites that remind him of a real beautiful shop, not a dark stall in a cellar.
Also:
Reflecting brand’s identity. A unique website design transmits unique values and style of your brand. This is particularly important for the premium segment where clients expect high-level visualization and functionality.
Adaptation for a target audience. Individual approach allows to create a website considering tastes, preferences and expectations of your audience, which improves user experience and enhances user engagement.
Increasing trust and loyalty. High-quality visuals demonstrates professionalism, which increases customers’ level of trust. Users tend to go back to sites that look trustworthy and provoke an emotional response.
Increase conversions. Aesthetics combined with a user-friendly interface allow users to find necessary information faster and perform actions (purchases, requests, registrations) more efficiently.
Competitive advantage. Individual solutions help your business stand out from competitors, making it more memorable and appealing.
If your competitors have a convenient and modern website, clients will most likely choose them. Even if we suppose that our competitors have uncomfortable, outdated websites, it doesn’t imply that we need similar ones.
All efficient websites possess a number of common traits – a modern, comprehensive, seamless design, a thought-out structure and data, intuitively clear navigation, adaptability to mobile devices. As well as texts written by an experienced marketer, designed for selling.
You’ve got the passion, we’ve got the web expertise!
You should invest in professional web page design if you don’t want to pay twice: once for a template-based website now, and for a new more original project later on. Consider hiring professionals if:
The custom website design is ordered by big companies with an established name and reputation, as well as those thriving to become one in Calgary. Because they simply cannot afford to base their internet presence on a template.
Do you believe that website design is not that important?
Then try selling some expensive goods having it wrapped into an old shrunken newspaper instead of beautiful wrapping paper. This is that very moment when people are going to judge a book by its cover, without even bothering to check the contents. Nowadays, your website contributes a lot to your image. At the same time, website design does not solely play an image role; it must be comfortable and user-friendly. Another crucial factor in your success is texts that inspire sales, eliminate objections, persuade to use your offer and not anybody else’s.
Mobile version is a necessity today. Many web design and development companies in Calgary still believe that a mobile version is more of an extra bonus to the image of the company. In fact, the development of a mobile version is vital, because a potential client, after seeing your website that is not optimized for mobile devices, will consider it uncomfortable and simply leave for your competitors.
One of the motivations for developing a mobile version is the statement made by Google that sites without a mobile version are going to come lower in search results. At the moment, any attentive person can already notice that the mobile industry is growing day by day.
People use smartphones even at home, as it is so comfortable to do your business lying on the sofa. A smartphone also saves the most precious resource – your time. Therefore, our company creates mobile and tablet versions for businesses, both large and small.